Tuesday, February 12, 2008

Look Pretty For Jesus

A cosmetics range with cheeky taglines that extolled the virtues of "Looking Good for Jesus" has been pulled from stores in Singapore after some Roman Catholics complained the items were disrespectful. What, you're going to look pale and splotchy at the Rapture?

Promising to "Redeem your reputation and more," the product line included a "virtuous vanilla"-flavored lip balm and a "Get Tight with Christ" hand and body cream. Bags and other cosmetic items produced by Blue Q were being sold by British retailer Topshop.

"These products trivialize Jesus Christ and Christianity," said Nick Chui, one of the complainants. "There are also sexual innuendoes in the messages and the way Jesus is portrayed in these products." Yes, the final straw is this obscure line of makeup that is making Big J trivial. Nick Chui, thanks for getting to the bottom of it! Let's hope he doesn't find out his man J.C. used to roll with Mary Magdalene, or that may blow his innuendo sensitive mind.

On the packaging of one of the products, Jesus, wearing a bright white robe, looks heavenward while a blonde, heavily made-up woman with an arm draped across his shoulder gazes dreamily at his face. And why not? The son of God is totally hunky!

"Why would anyone use religious figures to promote vanity products? It's very disrespectful and distasteful," said Grace Ong. Uh, perhaps the best brand recognition in the world?

Christians make up about 15% of multicultural Singapore's population of 4.5 million people. About half of Singaporeans are Buddhist, Muslims account for another 15%, and Hindus around 5%. It's nice to see that religious Christians are also in the minority in other countries but still pull big stunts to assert their importance. Singapore, you cane people as criminal punishment...you're bent over Jesus make up?

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